Last November we said AP Media is in for a boom. When KSR jumped ship from Andhra Jyothi to NTV at the turn of the year, we said it's the first sign of an impending shake-up in AP Media. Later, we forecasted attrition spurt at Eenadu primarily due to disappointment over lack of pay hikes. Within days of that post three seniors, each with over 10 years service at Eenadu and including the ETV bureau chief, resigned. Well, Eenadu management has seen the writing on the wall! On Tuesday they took the inevitable decision -- an across the board 15% hike in basic pay to all the editorial staff.
Quite a generous move from a management that's seen as tight-fisted -- seniors would tell you about the GRAND PARTY FOR FAMILIES where they were hoodwinked into signing papers and forego legitimate hikes mandated by pay commissions! This first-time-in-30-years unmandated mid-term hike indicates the pressure the one-million paper is facing to retain talent. The competition in Telugu media industry has just begun and should it hot up, well that might fetch more benefits!
2 comments:
Hyke OK. But I heard they took signs of all employees. I wonder why. Do u know any thing about this?
Hike in salaries is not at all a problem to Eenadu, because it reduced the strength of staff and adjusted the gap.
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